Timings
The best times to post on Instagram are: Mondays : 10 a.m.–5 p.m. Tuesdays : 11 a.m.–4 p.m. Wednesdays : 11 a.m.–4 p.m. Thursdays : 10 a.m.–1 p.m. Fridays : 9 a.m.–4 p.m. Saturdays: 9 a.m.–5 p.m. Sundays: 4 p.m. Best days to post on Instagram: Tuesdays through Thursdays Worst days to post on Instagram: Saturdays When are the best times to post Reels on Instagram? Are the best times to post on Instagram different for static posts versus Reels? Our data source is inclusive of posts, Stories and Reels. The information in this article should guide you to uncover the best times to post any content on Instagram to see positive engagement. This includes a static post, a Story with polls or a creative Reel. The best times to post Reels on Instagram will be similar to our data above: generally Tuesdays through Thursdays between 10 a.m. and 4 p.m. Our optimal send time data for Instagram is aggregated for Posts, Reels and Stories—both i...